Service · Leads and CRM
Lead management CRM that scores, enriches and follows up for you
Leads from your ads, WhatsApp, LinkedIn, email and calls all land in one CRM. Each one is scored on how well it fits your ideal customer and enriched with an email and phone where possible. Your team opens one list and knows exactly who to call first.
Why most lead lists stop being useful
In many businesses, leads live in five places at once: a spreadsheet, a WhatsApp chat, an ad platform's lead form, someone's inbox and a salesperson's memory. Nobody can say for sure how many enquiries came in last week, let alone which ones were worth calling.
A CRM only helps if it is kept up to date, and keeping it up to date is a job people quietly stop doing. Within a few weeks it holds half the leads, with half the details, and the team goes back to their phones.
A lead management CRM that fills itself changes that. When scoring, enrichment and follow-up happen automatically, the list stays current without anyone having to type it in.
How leads move through the CRM
- 01
A lead arrives from any channel
An ad form, a WhatsApp reply, a LinkedIn response, an email reply or a conversation with the AI calling agent. All of them feed into the same place.
- 02
The Qualifier AI scores fit
Each lead is scored against your ideal customer, ideally before more money or time is spent on them. A strong fit rises to the top.
- 03
The Enrichment AI fills in the gaps
Where a lead only left a name or a social profile, the Enrichment AI captures the email and phone behind them so your team can actually reach out.
- 04
The Follow-up AI keeps the conversation going
Leads who respond get a reply straight away on the channel they used, and leads who are not ready are kept warm through WhatsApp, LinkedIn or email nurture.
- 05
Your team takes the warm ones
Your people work from a sorted list: highest fit and most engaged first. They spend their day on conversations, not on data entry.
What you see in your lead management CRM
The aim is one screen your team can trust, rather than one more tool to update.
One list of every lead
Enquiries from ads, WhatsApp, LinkedIn, email and calls together, so nothing is hidden in a separate app.
A fit score on each lead
The Qualifier AI's assessment of how closely the lead matches your ideal customer, so the list can be sorted by priority.
Contact details that are filled in
Email and phone captured by the Enrichment AI, so a lead is something your team can act on, not just a name.
Where each lead stands
The stage each lead is at in your pipeline, so two people do not chase the same person.
How scoring makes your ad spend smarter
Scoring is not just for your sales team. The ad side of the system reads cost per lead every 20 minutes and shifts budget toward what converts. When it can see which campaigns bring in leads that score well, it has a better signal than cost per lead alone.
That matters because the cheapest leads are not always the best ones. A campaign that brings in fewer but better-fitting enquiries is often the one worth more budget, and a connected CRM is how the system can tell the difference.
Once a week, the Report Writer AI pulls this together in plain English: what worked, what is wasting money and what it suggests doing next.
You decide what a good lead looks like
Scoring follows the ideal customer you define and approve. If the scores do not match what your team sees on real calls, tell us and the criteria are adjusted. Automated follow-up can be paused in one click whenever you want.
Who needs a lead management CRM
Businesses with leads scattered across tools
If enquiries live in spreadsheets, chats and inboxes, one scored list is the quickest way to stop losing them.
Sales teams that waste time on poor-fit leads
Scoring and enrichment let your people start each day with the leads most likely to need you.
Owners who want a clear weekly picture
If you want to know what your marketing produced without asking three people, the CRM and weekly report give you that.
When it is not a fit
If you receive only a handful of enquiries a month and remember each one personally, a full lead system may be more than you need right now.
Price
Credits from ₹899 + GST or $9.99. No retainer, no subscription
You buy credits once and they only move when something is done: a lead found, an invite sent, a conversation handled, a campaign built. A quiet week costs nothing, and credits never expire. Ad spend is separate and paid to the platforms from your own ad accounts.
All of this runs in the BoostMySites app on boostmysites.in, with pay-per-result credits instead of a retainer.
Questions buyers ask
How is a lead scored?
The Qualifier AI compares each lead against the ideal customer you defined, such as the type of buyer, their need and how serious they seem from their responses. The score is a guide to who to call first. It is not a prediction that someone will buy.
What does enrichment mean?
Enrichment means filling in missing contact details. When a lead arrives with only a name or a social profile, the Enrichment AI captures the email and phone behind them where it can, so your team has a real way to get in touch.
Does the CRM only work with your ads?
No. It collects leads from every channel in the system: ads, WhatsApp, LinkedIn, email and the AI calling agent. The value comes from having all of them in one sorted list instead of spread across separate tools.
Will my team still need to follow up manually?
The first replies and the long-term nurture are handled by the Follow-up AI. Your team steps in for the warm, high-scoring leads, where a human conversation matters most. That is where their time is best spent.
How do I pay for this?
You buy credits, with no retainer or subscription: 2,500 credits cost ₹899 + GST in India or $9.99 elsewhere, and each action uses a published number of credits. Credits are not a guarantee of leads, sales or returns. See the pricing page for every pack, and you can message us on WhatsApp at +91 96329 53355 with questions.
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Free campaign plan
See your campaign plan before you spend.
Tell us what you sell and who you want to reach. We'll show you the plan: budget split, audiences, ad copy. Nothing goes live until you approve it.